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Analytics

Swarovski

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CHALLENGE

Swarovski has more than 40 stores in Greece and Cyprus where there was no footfall counting system whatsoever. Swarovski has more than 20 franchisees, owning from one to seven stores each, all under the umbrella of Swarovski Hellas.

SOLUTION

Digisec installed V-Count solution in more than 40 Swarovski  stores in Greece and Cyprus. Swarovski started to measure people’s footfall activity in and out of their physical stores, resulting in a better understanding of customer traffic and peak hours of business. The company utilized this data and actionable insights provided via V-Count Business Intelligence Platform, to make critical business decisions. We created one major account for Swarovski Hellas to monitor traffic and KPIs of all stores, aw well as one account for our Business Intelligence platform for each franchisee.

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